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Today, online business owners in the Czech Republic are actively exploring how to make their websites visible to AI systems. Generative models, chatbots, and intelligent search algorithms are becoming an important channel for brand and website promotion, customer acquisition, and automated responses.

Most Popular AI Systems in the Czech Republic

AI systemShare of users in the Czech RepublicNote
ChatGPT (OpenAI)84 %Dominates in generative tasks and content automation
Perplexity AI7 %An alternative for search and QA systems
Microsoft Copilot6 %Integration with business tools (Office, Teams)
Google Gemini2 %Important for AI search and local content generation
Claude (Anthropic)<1 %Primarily for testing and NLU tasks

For local brand promotion, it is worth focusing on ChatGPT, while considering other systems for highly specialized tasks.

Why AI optimization is important

AI does not replace a marketer, but it can significantly increase a brand’s efficiency — if the website is properly structured:

  1. AI brand visibility – AI systems accurately interpret your content and responses to users.
  2. Structured content – using llms.txt, schema.org, and Markdown makes your website AI-friendly.
  3. Zero-click visibility – your brand appears in AI responses without directly linking to your website.
  4. Analytics and testing – assessment of the impact on AI traffic and conversions.

Why choose BoWeb?

    • We help brands in the Czech Republic make their websites more visible to modern systems in order to generate traffic from this channel.
    • We keep track of trends and new technologies and select only those tools that really deliver results for your brand in the local market.
    • We create content and website structure optimized for promotion on social media.
    • This gives your brand better visibility in the local Czech market and other cities such as Prague, Brno, etc.

Want AI assistants to find your brand? Order website optimization with BoWeb!

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    Phone 723-803-498